Sunday, May 6, 2012

Logical Fallacies In Advertisements

This week in my college English class, we learned about something called logical fallacies. If you are like me, you probably have never heard of the word fallacies. Logical fallacies are basically incorrect or assumptions people use to try to argue a point. They are seen everywhere, and used everyday. Some of the most memorable ones are seen on everyday advertisements. We all use them and are probably not even aware we are doing so.

Advertisements promising weight tremendous weight loss if you take their products, ads with a supermodel drinking a Pepsi, and ads with food stating "The Best"... are all common examples of logical fallacies. Companies use these to trick people into buying their products, and the sad part is many of us fall for them everyday! Here are the questions you should be asking yourself if you see ads like these.Will you become a size zero by popping a few diet pills? Will you become a supermodel or a celebrity by drinking a Pepsi? Is that 2,000 calorie pre-frozen hamburger REALLY going to be the best thing you have ever ate? The answers to these questions is most likely always going to be no. If you still believe the ads after asking those questions, perhaps you should then ask yourself this: "Have they backed this up with any evidence"? Logical fallacies are not a crime, but one should be skeptical about believing everything they see in advertisements and everyday life.

Here are a few of my favorite fallacies that I came across when searching the web. Good stuff. Enjoy! :)


2 comments:

  1. Promising too much can be as cruel as caring too little. See the link below for more info.


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  2. There are some attention-grabbing cut-off dates on this article but I don’t know if I see all of them heart to heart. There may be some validity however I will take hold opinion until I look into it further. Good article , thanks and we want more! Added to FeedBurner as properly online casino gambling

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